PR strategy & media relations
Clear positioning, newsworthy campaigns, press office support and trusted relationships with the media that matter.
Food · Drink · Hospitality · Agri-food
Good stories deserve to be tasted.
Senior PR thinking, sharp media instincts and genuine food-sector understanding—helping ambitious brands earn attention and build reputation.
Ideas with
substance
Independent specialist · Dublin, Ireland
25+years in PR & communications
Chef-trainedwith real sector understanding
Senior-ledstrategy through to delivery
Ireland + UKmedia and market perspective
Specialist communications
I turn expertise, provenance and personality into stories people want to hear.
From reputation-building retainers to launches, campaigns and one-off moments, I work directly with founders and leadership teams who want experienced counsel without layers of agency complexity.
What I do
Communications that move a business forward.
Brand storytelling & content
Finding the distinctive story inside your business—and expressing it with clarity across every audience and channel.
Launches, events & experiences
Creative concepts and polished delivery that give journalists, creators, customers and stakeholders something worth remembering.
Senior communications counsel
A flexible, experienced partner for reputation, thought leadership, issues, stakeholder communications and periods of change.
Full-service expertise
Everything needed to shape, share and protect your story.
Media relationsStrategic planningEvent managementMarketing communicationsDigital & social strategyCrisis & issuesInternal communicationsStakeholder engagementInfluencer partnershipsContent developmentSponsorship activationMeasurement & reporting
Public relations
The right story, in the right place, at the right time.
Strategic PR campaigns, proactive media relations and an experienced press-office approach that build positive coverage and strengthen reputation.
Integrated campaigns
One idea, brought to life across every channel.
Experience across TV, radio, outdoor, social and influencer activity—briefing partners, shaping creative assets and building PR activation around the moments that matter.
Event management
Memorable experiences, meticulously delivered.
From intimate media events to major national showcases, launches and experiential campaigns, combining creative ideas with calm, detailed delivery.
Why Cathy Curran PR
Big-agency experience. Personal attention.
You work with me—from the first conversation to the final result. That means senior thinking stays close to the work, decisions move quickly and every idea is grounded in commercial reality.
- Specialist knowledge of food, drink and agri-food
- Both in-house and agency-side perspective
- Strategic thinking with hands-on delivery
- A trusted network assembled around your brief
Featured work
Recent highlights
A selection of recent coverage across food, hospitality and lifestyle, bringing client stories to national audiences.
Lisnavagh Estate
Front cover and feature — Irish Country Living
Secured the front cover and an in-depth feature for Lisnavagh Estate, profiling Emily and William Bunbury and their vision for this historic Co Carlow house as a destination for retreats, events and sustainable living.
- National magazine front cover
- Profile of the estate and its owners
- Retreats, food and sustainability
Businesswith Ciarán Hancock
Listen to the interview
Glenisk
Inside Business podcast — The Irish Times
Secured a national business podcast interview with Glenisk co-owner Vincent Cleary, speaking to Ciarán Hancock about rebuilding after the 2021 fire and the company’s journey of resilience and recovery.
- National business audience
- Founder and leadership storytelling
- Resilience and family ownership
Glenisk
How I Made It — Sunday Times Ireland
Secured a major profile of Glenisk co-owner Vincent Cleary, exploring how he kept the company’s culture alive after the devastating factory fire. The feature highlighted family resilience, community support and Glenisk’s recovery.
- In-depth national business profile
- Leadership and community support
- Brand reputation and purpose
Kind words
Trusted for energy, judgement and delivery.
“Cathy has a deep knowledge and understanding of the Agri-Food industry having previously worked with the National Dairy Council. She is genuinely passionate about this sector, and her insight into the key stakeholders is second to none. Cathy brings great energy and commitment, and she will approach any role with real enthusiasm.”
“I had the absolute pleasure of working with Cathy, whose energy, creativity and professionalism make every project a joy to be part of. She has a real talent for bringing ideas to life—from crafting engaging PR campaigns to delivering beautifully executed events that leave a lasting impression.”
“Cathy has extensive experience in the area of PR, Event Management and overall marketing campaigns. Her passion and enthusiasm, particularly in the food arena, is infectious. She could add considerable value to a company operating in Ireland’s food and drink sector. She’s a team player and a true collaborator.”
Selected experience
Brands and organisations
I’ve worked with.
Meet Cathy
PR expertise with food in its DNA.
I’m a PR and communications professional with more than 25 years’ experience—and a trained chef with an instinctive understanding of what makes food and lifestyle stories connect.
I’ve worked both agency-side and in-house with leading organisations and brands, including nearly nine years at the heart of Ireland’s agri-food sector. Today, I bring that experience directly to clients: thoughtful strategy, creative energy and delivery you can rely on.
Tell me what you’re working on →Start a conversation
Have a brand, launch or challenge in mind?
Let’s talk about where you want to go—and the story that will help take you there.
Dublin, Ireland · Working across Ireland and the UK